Diamond Information

The Allure of Diamonds

Nothing captures the meaning of a special relationship between two people like diamonds. Diamonds are alluring, beautiful and unique. The strength and durability of diamonds have made diamonds a lasting symbol of love and commitment.

Diamonds Are Rare

Pyramid Studios has the expertise to show you what makes one diamond different from the next. Like fingerprints and snowflakes, each diamond is different, marked by its own personal journey from deep within the earth.

No other gemstone is like a diamond. Diamonds are the hardest gemstone rating a 10 on the Mohs scale and are so durable, they can only be scratched or polished by other diamonds.

Grading Defines Rarity
The 4C’s refer to a diamond's characteristics and are useful in determining a diamond's value. The 4 C's are carat, clarity, color and cut.

Carat refers to the size of a diamond which is measured in carat weight. While larger diamonds are rare and desirable, two stones of equal caratage can have very different values, depending on other qualities. Small differences in weight can have a dramatic effect on the price and a larger size diamond enhances all other diamond characteristics.
Clarity refers to the amount, size, color, type and location of blemishes found on the surface of a polished diamond and inclusions found inside the diamond. The more closely a diamond approaches flawlessness, the greater its clarity and the rarer, more brilliant and valuable it will be.

Color refers to the degree to which a diamond approaches colorlessness. Only the rarest diamonds can be classified under the colorless grades. Most diamonds are near-colorless or faintly-tinted. Differences in tone and tint are very subtle. Pyramid Studios can help you to compare colors so that you can select the color that is most appealing to you.


The cut of a diamond is the one human element of the 4C’s. Unleashing the maximum fire and brilliance of a diamond takes precision and patience - some consider it an art form. Diamonds cut too deep or too shallow lose light that spills through the sides or bottom of the diamond making them less brilliant and less valuable.

Choose Beauty Over A Grading Report
While each of the 4C’s identifies a specific area of rarity, it is their synergy that determines a diamond’s worth. Pyramid Studios can help you compare each diamond's unique set of quality factors. You can then decide which factors are most important to you. For instance, you may be willing to sacrifice color for size, or you may prefer the sparkle and fire of a well-cut smaller diamond with superior clarity.

We do not recommend basing a diamond purchase decision solely on a grading report of cert. Two diamonds of the same grade may differ in beauty. One may be bright, lively and full of fire, whereas a diamond of equal grade may not.